Everything CPA and Private Equity with Phil Whitman and David Wolfskehl
Welcome to Everything CPA and Private Equity with Phil Whitman and David Wolfskehl, the go-to podcast for accounting professionals navigating the rapidly evolving world of private equity. Hosted by the seasoned team at Whitman Transition Advisors, this podcast breaks down complex topics, shares expert insights, and provides actionable advice to help CPA firms understand and thrive in the private equity landscape. Each episode explores critical concepts, from investment strategies to partnership models, and features candid conversations with industry leaders and special guests. Whether you’re exploring opportunities, managing transitions, or simply curious about the latest trends, this podcast delivers the knowledge you need to make informed decisions and drive your firm’s success. Tune in, subscribe, and join us as we guide you through the intersection of accounting and private equity!
Episodes

4 days ago
4 days ago
How can minority investments transform CPA firms—and what role does Bitcoin play in the future of finance?
In this episode of Everything CPA and Private Equity, Mike Williams, Managing Partner of Truvestments, shares how his team is helping CPA firms scale, retain control, and lead clients into the next generation of financial strategy.
In this episode, you’ll be able to:
Understand how minority investments offer cash infusion without loss of control
Learn why EBAC may be more valuable than EBITDA when it comes to firm valuation
See how CPAs can integrate wealth management to deepen client relationships
Explore the growing relevance of Bitcoin and digital assets in long-term planning
Hear how future-focused firms are preparing for the digitization of finance
Listen now and explore how your firm can lead in the next era of opportunity!
#CPALeadership #WealthManagement #PrivateEquity #DigitalAssets #FutureOfFinance

Thursday Jun 26, 2025
Ep 26: From Startup to $300M: Inside a New PE Model for CPA Firms
Thursday Jun 26, 2025
Thursday Jun 26, 2025
What happens when a CPA sees the gap—and decides to build the solution?
In this episode of Everything CPA and Private Equity, Josh Funk, Chief Development Officer at Crete Professionals Alliance, shares how his journey from firm owner to PE-backed leader is transforming how CPA firms grow, scale, and lead in today’s market.
In this episode, you will be able to:
Learn how Josh took Crete PA from zero to 21 firm partnerships and $300M+ in revenue
Understand the power of local-level rollover equity—and why it benefits high-performing firms
Explore how Crete helps partner firms scale by taking admin, compliance, and tech off their plate
Hear how one $20M firm grew to $45M in less than three years through organic and inorganic growth
Get insights into how Thrive Capital and Crete are building a tech-enabled, people-first future for the profession
Listen now to hear how Josh Funk and Crete PA are rewriting the CPA-PE playbook!
#FirmGrowth #PrivateEquity #CPALeadership #CretePA #EverythingCPAandPE

Thursday Jun 19, 2025
Ep 25: What Happens When You Build a Firm Around People, Not Just Profit
Thursday Jun 19, 2025
Thursday Jun 19, 2025
Can you grow fast, stay independent, and still put your people first?
In this episode of Everything CPA & Private Equity, Ron Weiner shares how his firm scaled from 20 to 80+ team members while staying true to its values—no shortcuts, no compromises. From turning down private equity to implementing an ESOP, Ron walks through the real-life decisions that shaped one of the most profitable, people-centered firms in the industry.
In this episode, you will be able to:
Learn how firm culture drives both retention and profitability
Explore why Perelson Weiner LLP chose an ESOP—and how it’s evolving
Hear how the wrong growth strategy can damage client trust
Get leadership insights from someone who’s scaled multiple firms
Understand how to stay independent in a consolidating industry
This one’s for firm leaders who believe strong values lead to strong returns. Listen now.
#EverythingCPAandPE #FirmLeadership #PeopleFirst #GrowthWithoutSellingOut #ESOPStrategy

Friday Jun 13, 2025
Ep 24: Double Your Firm in 3 Months? PE-Backed Firms Are Doing It
Friday Jun 13, 2025
Friday Jun 13, 2025
Still think private equity is a passing trend in accounting? Think again.
In this episode of Everything CPA and Private Equity, Phil Whitman and David Wolfskehl unpack what they’re seeing across the country as they attend top CPA conferences—and how firm leaders can make sense of it all.
In this episode, you will be able to:
Understand why PE-backed firms are now dominating the CPA event landscape.
Hear real-world stories of firms that doubled in size within months after partnering with PE.
Discover the shift from “PE curiosity” to “PE strategy” among firm leaders.
Learn why staying independent is still a viable path—but only if you prepare smartly.
Get tips on how to educate your team and evaluate your competition in this evolving market.
Whether you’re PE-curious or committed to independence, this episode will help you see what’s coming next—and how to position your firm to thrive.
Listen now!
#PrivateEquity #CPAIndustry #FirmLeadership #MergersAndAcquisitions #EverythingCPAandPE

Thursday Jun 05, 2025
Ep 23 - Built Boutique: How Platform Accounting Quietly Scaled 50+ Firms
Thursday Jun 05, 2025
Thursday Jun 05, 2025
What happens when a firm chooses legacy, culture, and long-term growth over flashy headlines and fast exits?
In this episode of Everything CPA and Private Equity, David Wolfskehl sits down with Noah Beery, Head of Corporate Development at Platform Accounting, to uncover how a quiet, boutique-focused strategy led to 50+ acquisitions and lasting success.
In this episode, you will be able to:
Discover the powerful founding story behind Platform Accounting and its values-driven approach
Understand how family office capital supports sustainable, long-term strategy
Learn why they don’t operate under one brand—and how this preserves firm culture
Explore their personalized, non-cookie-cutter integration model post-acquisition
Hear why execution—not more ideas—is the real difference-maker in firm growth
Tune in to the full episode!
#CPAfirmSuccess #PrivateEquity #AccountingMergers #StrategicGrowth #EverythingCPAandPE #Podcast

Thursday May 22, 2025
Ep 22 - How Frazier & Deeter Turned Caution into Confidence
Thursday May 22, 2025
Thursday May 22, 2025
Is Private Equity the Future of CPA Firm Growth—or Just a Risky Shortcut?
In this episode of Everything CPA and Private Equity, Frazier & Deeter’s Jeremy Jones and Seth McDaniel join Phil Whitman and David Wolfskehl to reveal how their firm went from cautious observers to confident partners with General Atlantic. It’s an honest, behind-the-scenes look at the strategy, process, and real impact of private equity in the accounting world.
In this episode, you will be able to:
•Understand why Frazier & Deeter initially said “no” to private equity—and what changed their minds.
•Learn how they narrowed down 35 offers to one perfect-fit partner based on values, culture, and vision.
•See how they brought all 61 partners into the process with transparency, alignment, and buy-in.
•Hear their roadmap for national expansion, people development, and tech investment post-deal.
•Get clarity on quality concerns, partner control, and the realities of PE “turns” over time.
If your firm is exploring what’s next—don’t miss this real-world case study in strategic transformation!
#PrivateEquity #CPAIndustry #FirmLeadership #AccountingGrowth #EverythingCPAandPE

Wednesday May 14, 2025
Ep 21 - Are CPA Firms Losing Their Edge After PE Deals?
Wednesday May 14, 2025
Wednesday May 14, 2025
Is Private Equity Killing Quality in Accounting? Let’s Set the Record Straight.
In this episode, join David Wolfskehl, Phil Whitman, and special guest Reyes Florez as they address one of the most talked-about concerns in the industry: Does private equity hurt quality? The answers may surprise you.
In this episode, you will be able to:
•Understand why fears about post-deal quality drops may be misplaced
•Hear firsthand accounts from firms thriving after PE investment
•Learn why alignment and leadership matter more than ownership model
•Explore the long-term impact of PE from those who’ve seen it evolve
•Get clarity on the real risks—and real opportunities
Listen now to get the inside perspective and decide for yourself!
#PrivateEquity #AccountingIndustry #PodcastEpisode #MergersAndAcquisitions #CPAInsights

Monday May 12, 2025
Ep 20: Audit Integrity vs. Outside Investment: Can Firms Have Both?
Monday May 12, 2025
Monday May 12, 2025
Is Private Equity Really Putting CPA Firm Quality at Risk? That’s what a recent Wall Street Journal article suggests—but is it the full story?
In this episode of Everything CPA and Private Equity, David Wolfskehl, Phil Whitman, and Dave Kells dig into the growing conversation around quality control in accounting firms backed by private equity or strategic investors. With decades of leadership experience and over 30 deals behind them, they’re not just guessing—they’ve seen the inside.
In this episode, you’ll be able to:
•Hear why larger firms—with PE or strategic backing—often strengthen quality control.
•Understand the real role of skepticism and audit culture in safeguarding standards.
•Explore how regulations (like PCAOB oversight) impact CPA firms today.
•Discover how experienced CPAs maintain independence despite outside capital.
•Learn why comparing CPAs to healthcare might be misleading—and even dangerous.
Tune in to hear what’s really happening behind the scenes—and why not all criticism holds up!
#CPAandPrivateEquity #AuditStandards #FirmIntegrity #AccountingInsights #RegulatoryReality

About Whitman Transition Advisors
Our team works with 100’s of CPA firms just like yours, and more importantly, we know what drives success. That’s why we’ve built Whitman Transition Advisors with the leading experts who provide: